Start with the job
Choose an avatar because direct address helps the explanation. A speaker can introduce a concept, but it may be less useful than a screen recording when viewers need to see a precise click or product detail.
A practical example
Introduce a project-management feature with one sentence from a clearly identified virtual presenter, then cut to the real interface. Return to the presenter only to summarise the next action.
Build your brief
- Voice. Test product names and unusual terms first.
- Performance. Listen for unnatural emphasis and pauses.
- Disclosure. Make the synthetic presentation clear where required and relevant.
Review before publishing
Check the generated speaker does not appear to endorse a product from personal experience. Keep the script factual and avoid impersonating a real person without permission.
Keep the brief beside the finished creative. You should be able to point to the fact, image or product behaviour behind each statement. Save the approved version with its caption so later edits do not undo the review.
Using this guide with Postroven
These resources are available to read now. The Postroven content studio is in development; generation, account connections and publishing are not available on this site. You can use the framework with your existing creation and publishing tools.